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Pause before you add.
Whether you’re facing a pro ...
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Addition by Subtraction is a useful concept but obviously will not always apply. Some things are simply complicated and will require greater investment or inputs. Some things can not just be reduced to create more value. Sometimes more, might actually be the answer.
For example, in this cost-cutting environment for business, it's tempting to assume that this concept just means cutting back on staff. However, another option might involve investing more in sales and marketing or investing to change a product line to better engage with a shifting market.
iPhone.
Apple’s removal of the iPhone’s physical keyboard can be seen as an example of delivering new value with less apparent product.
Atlassian’s no-jerk policy.
When software company Atlassian wanted to improve the output of their developers, one of the initiatives they took was to apply a ‘no jerk’ policy. This involved exiting talented but arrogant developers who they believed were holding their respective teams back.
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As noted in the main summary, Addition by Subtraction has been around in many forms, for many years, and we could not attribute it to one prime thinker.
Some notable advocates include artist Donald Judd, a leader of the minimalist art movement; the architect Mies Van der Rohe who argued that ‘less is more’ as a key proponent of modernist architecture; Warren Buffett who applies it in his approach to investing, and even Steve Jobs whose focus on a streamlined Apple business model is sometimes cited as his clear prioritisation approach.

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